Instapage Alternatives and Competitors

You’re looking for one of the best Instapage alternatives.

I completely get it.

  • Maybe you didn’t like the Instapage price tag.
  • Or maybe you just didn’t like what they have to offer.

Whatever the reason is, allow me to help you when it comes to finding the best software.

Let’s begin.

Note: Feel free to use the Table of Contents below to jump to a specific competitor.

Instapage Alternatives & Competitors Introduction

instapage alternatives

First and foremost.

I created a video for you in case you want the quicker cliff notes for this topic.

Simply click play to see a visual look of the Instapage competitors:

So now that we’ve got that out of the way.

Let’s move on to some of the top picks for building and growing your online business.

1) ClickFunnels

ClickFunnels is a software that puts its focus on creating beautiful sales funnels.

You can pretty much do it all when it comes to this software.

This software comes with a free 14-day trial which is always good news:

Now let’s take a look at some of the ClickFunnels fantastic features.

Lucrative Landing Pages & Super Sales Funnels

With ClickFunnels, you can create any type of landing page or sales funnel that you like:

  • Membership funnels.
  • Lead generation landing pages and funnels.
  • Sales letters with one-click upsell and downsell pages.
  • Secure check out pages along with the helpful order bump feature.
  • Webinar funnels (which includes both live and automated webinars).

And much more (the list could go on forever if I continued).

What makes ClickFunnels so great is its simplicity.

You certainly don’t need to be a rocket scientist in order to create landing pages.

In fact, they have one of the smoothest drag-and-drop builders on the market.

This is helpful because it allows you to get up and running at a much faster rate.

That also means:

  1. Less stress.
  2. Less headache.

Here is an example of a webinar registration template that comes along with ClickFunnels:

You can get almost everything you need when it comes to this software.

It’s just going to depend on the plan that you pick.

Let’s take a look at the reasons why you might want to use ClickFunnels.

Use ClickFunnels If
  • You love simplicity.
  • You’re looking for a beginner-friendly software.
  • Selling products, offers, or services is something that you want to do.
  • You’d like to attach a third-party email marketing tool to ClickFunnels (you can do that).

ClickFunnels is also better priced than Instapage (when comparing basic plans).

With that being said?

ClickFunnels just might be the sales funnel and landing page software that you need:

Onto the next competitor and alternative to Instapage.

2) Kartra

Similar to ClickFunnels, Kartra is all about landing pages and software.

They turn things up a notch though, especially when it comes to being an all-in-one platform.

With Kartra, you won’t need to get anything else (except a webinar software if needed).

You get everything when it comes to:

  • Creating, marketing, and launching online.
  • Without hiring a team of copywriters, web developers, or designers.

Kartra also comes with a 14-day trial which costs one whopping dollar (big spender status).

Here’s a look at some of the beneficial features.

All-In-One Platform Features

Kartra is a true all-one-platform.

So when you use Kartra, you get the ability to utilize or create:

  • Membership pages.
  • Affiliate management platform.
  • Email marketing (along with some spiffy automation).
  • Checkout pages for selling products, offers, or services.
  • And don’t forget about any type of landing page or sales funnel that you like.

And they also have some pretty unique features such as:

  • Built-in helpdesk.
  • Calenders for scheduling important events.
  • Even their own video hosting (that can save you a bunch of money).

Remember: The one extra thing you would need is webinar software (if you want it).

Their drag and drop builder is pretty smooth too.

Especially when it comes to creating membership pages and sections (seen below):

Kartra can also be cheaper than Instapage too (depending on the plan that you pick).

Here are a few reasons why you might want to use Kartra for landing pages and funnels.

Use Kartra If
  • You want a true all-in-one platform.
  • You want to create landing pages and sales funnels.
  • Selling products, offers, or services is something that you want to do.
  • You don’t mind using their email tool for all of your email marketing needs.

If any of those benefits sound like music to your marketing ears?

Then Kartra just might be the perfect landing page and sales funnel software for you:

Next up.

3) Unbounce

instapage competitor

I’m sure that you’ve heard about Unbounce right?

In fact, they might be one of the biggest Instapage competitors around.

Just for the fact that they are so similar in what they’re looking to accomplish.

Related: This tool vs Instapage.

Anyways, Unbounce is all about creating custom landing pages to help increase conversions.

They come with a free 14-day trial and something even better.

There’s the option to get a nice discount when it comes to Unbounce.

I’ll put a post down below that explains more information about this topic:

Related: You can click here to learn more about this.

Now onto a few of their features.

Landing Pages, Popups, & Sticky Bars

You’ll be happy to know that Unbounce comes with quite a few landing page templates.

Once again, this is very beneficial when it comes to getting up and running quicker.

If you’re looking for simplicity?

Unbounce is definitely recommended when it comes to ease of use.

They actually have a true drag-and-drop editor as well (which is shown below):

Here are the steps when it comes to using the landing page editor:

  • You click on the appropriate icon on the left side.
  • It will then tell you:¬†click + hold to drag onto page.
  • Then you can then drag that section anywhere you want to edit it.

If you can follow those three instructions listed above?

Then you (and even a caveman) can use their landing page editor.

Unbounce is also beneficial when it comes to pop-ups and sticky bars.

Up above are a few templates along with what a pop-up looks like.

  • A pop-up is a box that shows up whenever someone takes a specific action.
  • A sticky bar sits on the top or bottom of a page to help increase conversions.

In fact, both of these features are a great way to help increase your conversions.

They can also be used on both websites or landing pages.

This software is probably the most similar to Instapage in terms of landing pages.

They also cost less than Instapage too.

Related: This Unbounce pricing post reveals the savings.

Here are a few reasons why you might want to use this landing page software.

Use Unbounce If
  • Simple is your middle name.
  • You’d like to increase your conversions with sticky bars and pop-ups.
  • You just want to create landing pages (that’s better priced than Instapage).

You also get 500,000 monthly unique visitors which is a nice perk.

Anyways, this is one of the most closely related competitors to Instapage.

I’ll also put a related post down below if you’d like to learn more about them.

Related: Epic Unbounce review.

Now onto the fourth and final alternative to Instapage.

4) LeadPages

instapage competitors

Lastly, we have LeadPages.

This landing page software will help you turn clicks into customers.

And similar to many of the other software tools that have been mentioned?

LeadPages also comes along with a free 14-day trial.

Let’s talk about some of their fantastic features.

Unlimited Landing Pages, Popups, & Alert Bars

This might have to be one of the biggest perks when it comes to LeadPages:


You get unlimited:

  • Pop-ups.
  • Alert bars.
  • Landing pages.

Given that fact, LeadPages is also very similar to Unbounce in terms of features.

Both also come along with a b split testing too (comparing Leadpages and Unbounce).

What separates these two landing pages builders, in my opinion, is simplicity.

After testing out both of these software tools, I’d say that LeadPages were slightly more clunky.


LeadPages come with an editor that you can use for almost every feature they offer:

So if you like what they have to offer for their landing page editor?

Then you’ll be as cool as the dog in the image above.

LeadPages also offers some of the best prices out of all of these choices.

So that can be quite beneficial.

Related: The LeadPages pricing guide.

Here are a few reasons why you might want to use this landing page software.

Use LeadPages If
  • You just want to create landing pages.
  • You want a landing page builder with a lower price tag.
  • You want unlimited landing pages, popups, and alert bars.

There’s also the option to create websites when it comes to LeadPages.


I personally feel that there are better things to do when it comes to this software.

Feel free to try LeadPages yourself and see just how much you like them.

And last but not least?

I’ll put one more related post when it comes to more information about this tool.

Highly Related: Complete LeadPages review and demo.

Let’s finish up this post now.

Instapage Alternatives Conclusion

So here are the final 4 Instapage alternatives that you can choose from:

  1. ClickFunnels.
  2. Kartra.
  3. Unbounce.
  4. LeadPages.

Regardless of which landing page or sales funnel software that you end up using?

I truly hope that it helps you build and grow your online business.

James Canzanella

A former personal trainer who went from unemployment to online business success. He's been marketing since 2012 and (still) enjoys lifting weights, listening to rock music, and relentlessly quoting movie lines.

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