LeadPages Review: Is It STILL Worth It?
I’m glad that you happen to stumble upon this LeadPages review.
Consider yourself in the right spot.
I imagine that you’re busy so let’s see what this landing page builder has to offer.
Table Of Contents
- 1 What Is LeadPages: Review & Features Introduction
- 2 What’s The LeadPages Investment?
- 3 LeadPages Review Conclusion: Is LeadPages Worth It?
What Is LeadPages: Review & Features Introduction
As you already know by now, LeadPages can be quickly described as:
A landing page builder that can help you turn clicks into customers.
Here’s a quick rundown of some of their most popular features.
Note: I’ll be going into depth for most of those features as well (so keep reading):
- Landing pages.
- Alert bars and pop-up bars.
And many other fantastic features such as A B testing and even accepting online payments.
I did a LeadPages review video in case you’d like to see the visual demo for yourself.
Simply click the play button down below to watch:
And as described in the video above, LeadPages comes with a free trial as well:
Now let’s move onto one of the best features that this software offers.
Unlimited LeadPages Landing Pages
The first word above is the most important: Unlimited.
One thing that I like about LeadPages is that you can make as many pages as you like.
There’s no chokehold on your ability to create landing pages.
That’s important because you don’t have to pay extra to be able to create more pages.
In fact, there’s another landing page tool that limits you to only 30 landing pages.
Speaking of landing pages, allow me to review the process of creating them for you.
So after you go to create your landing page, you’ll be provided with a few options to choose from:
In case you’re on mobile (and it’s harder to read), here are the three options:
- Generate leads.
- Make sales.
- Something else.
So in case you missed it above, LeadPages can be used to sell products, offers, or services.
Note: Making sales comes with the Pro and Essential plans (more about their prices later too).
For this LeadPages example, I will be clicking on the Generate Leads box.
Here’s what will show up next:
Once again, in case you’re on mobile and it’s harder to read, here are the three options:
- Free resource.
- Free consultation.
- Webinar or event.
- Discount or coupon offer.
- Contest entry or giveaway.
Note: The reason I’m showing you this is because of the simplicity LeadPages shows.
Picking and choosing the type of landing page that you want is a very simple process.
Lastly, I’m going to click on Free Resource and then it’s onto the LeadPages templates.
Best LeadPages Templates
I do have to say that I like the LeadPages templates that come along with this software.
They are heavily geared towards digital marketers.
This doesn’t mean that others won’t find them helpful.
However, it’s just something to expect from a website called Isolated Marketing Nights 😛
Here’s another quick peek at a few more of the templates that LeadPages has to offer:
The templates above are actually for webinar registration pages.
That’s how I’d have to describe them.
You can also sort landing pages by the highest converting (which is what I did).
Let’s have a look at the template that I picked along with the LeadPages editor.
LeadPages Landing Page Editor
First and foremost, I want to point out something important.
On a scale of 1-10, what would you rate that landing page template above?
The majority of people would give it a low rating because it looks to “boring” to them.
Ironically enough, this was the #1 template when it comes to the highest converting.
I’ve said this many times before and I’ll continue to keep saying it:
So here’s what’s been pretty simple when it comes to setting up your landing page:
- Choosing the goal for your landing page.
- Figuring out what you’d like to offer your visitors.
- And don’t forget about picking your (high-converting template).
All of those steps have been so easy that even a technophobe (or a caveman) could do it!
Now let’s talk about the LeadPages editor for a quick second.
On the top of the landing paged editor you have:
- LeadMeter which is a great way to make sure your landing page converts.
- You have your undo and redo buttons which can be helpful.
- Lastly, you can preview and publish your pages.
This is pretty standard stuff (aside from the LeadMeter feature).
On the left side of the landing page editor you also have:
- Layout: this is going to be where your page sections are.
- Widgets: I will be showing you in the picture below.
- Styles: font, background, favicon and page width related.
- Settings: SEO page title, description, keywords, etc.
Down below is a picture of what’s included with the LeadPages widgets section:
Widgets are where you’ll be spending a lot of your time, as this section includes:
- Forms, lines, spaces, and icons.
- Text, images, videos, and buttons.
- Progress bars, countdown (Standard+ plan), and checkout (Pro+ plan).
There’s even the option to utilize HTML (which is a feature that starts in the Standard plan).
I don’t know about you, but I personally want nothing to with HTML unless it’s 100% needed.
So after some very quick editing, here is what I ended up with for my landing page:
Simple, clean, and everything is above the fold.
Plus, the LeadMeter gives it a perfect 14/14 and rates it as excellent.
I would have to say the same thing.
So here are my thoughts when it comes to creating landing pages with LeadPages.
- It’s simple to pick your goal, what your offering, and your templates.
- It’s also very simple in terms of navigating around the editor (it’s not intimidating).
The one thing I’d nitpick would have to be the lack of freedom when it comes to drag and drop.
- You can’t simply drag something and drop it exactly where you want.
- You’ll have to move a few other things around first if you want to accomplish that.
So despite the fact that it’s not 100% drag and drop something where you want it?
I still think that you’ll be able to navigate around the landing page editor without a problem.
Curious to see for yourself?
So creating landing pages is one of the BIGGEST features when it comes to this software.
Let’s move onto another popular feature when it comes to LeadPages.
Unlimited LeadPages Pop-Ups
Once again, you get an unlimited amount of pop-up bars when it comes to LeadPages.
This is a very big advantage of LeadPages…
Especially when you compare an unlimited amount to what Unbounce offers (only 8).
Creating a new pop-up is actually the same process as creating a new landing page.
After you click on Create a Pop-up, you give it a name and then arrive at the editor.
Here is another quick example:
You have similar options as before on the left side which includes:
- And now you have tracking (which is newer).
Tracking enables you to gather data by pasting codes from the analytics provider of your choice.
Examples of analytics providers include Google Analytics, Visual Website Optimizer, etc.
Here is a screenshot to show you what this specific section looks like:
So that’s how pop-ups work in a nutshell.
These are certainly very helpful when it comes to increasing your conversions.
Note: I’ve personally used many pop-ups from many different tools and they always help.
Let’s take a look at another LeadPages feature that is very similar to pop-ups.
Unlimited LeadPages Alert Bars
Once again, you get the ability to make an unlimited amount of alert bars.
Unlimited is certainly a great perk when it comes to many of these LeadPages features.
You can boost your conversions with a non-intrusive, mobile-friendly alert bar.
Very similar to pop-ups, you create alert bars in the exact same way as described previously.
Very easy to use, as you can see from the image above you can:
- Choose your layout and background color.
- Pick the position of your alert bar (top or bottom).
- You can even choose if you’d like it to remain in place on scroll (nice to have).
All in all.
There’s not much that you need to change so creating both pop-ups and alert bars is pretty easy.
But don’t just take my word for it though.
Let’s continue on when it comes to LeadPages conversion tools.
LeadPages Email Trigger Links
So all it takes is one click of a link for your prospects to opt-in without leaving their inboxes.
This is helpful if you have another email list or a webinar that you want others to sign up for.
There’s not too much to explain here:
- Click on Create a link (as shown in the picture above).
- Choose the email service provider that you’ll be integrating with.
- Copy the Leadlink and then add it to your email marketing broadcast.
Down below is an example of the Trigger Links editor:
LeadPages actually tells you the steps to follow in the process.
This isn’t a massive feature of LeadPages, but it’s certainly something worth mentioning.
Here is one more similar feature that LeadPages offers.
LeadPages Opt-in Texts
This allows you to have people join your email list by simply:
- Texting ‘XXXX’ to ‘XXXXX’
This might not be the most important feature for fellow digital marketers.
But once again, it’s at least nice to have if you ever want to use it.
- You choose your country and Leaddigit number.
- Set your unique text identifier.
- Customize your opt-in instructions.
Here’s another screenshot to show you exactly how it’s done:
Note: That is just an example above so please don’t send a text to it 😛
And when someone opts-in, you can choose from as many of the following as you like:
- Add the person to your email list.
- Deliver a lead magnet to that person’s email.
- Register the person to your GoToWebinar event.
- You get an email notification for a new lead sign-up.
And just like that?
You’ve created your brand new opt-in text for getting more leads.
And last but not least (possibly)?
This is actually a LeadPages feature that I’m not exactly over the moon for.
However, I know that there’s always going to be a few people that like this.
Let’s talk about creating websites with LeadPages.
Yeah, you can actually create websites when it comes to this landing page builder.
Who woulda thunk?
I do have to say that I am not personally crazy about this specific feature.
In fact, I’m never crazy about creating websites unless it’s in the form of utilizing both:
I digress, though.
I also imagine that this could be helpful to those who aren’t website savvy like yours truly.
The good thing about creating websites is that it’s pretty similar to creating landing pages.
Yup, there are plenty of LeadPages website templates that you can choose from (shown below):
They were also sorted by conversion rate (once again, very simple templates).
For the example of creating a website, I went with the Rhythm website template.
And you’ll probably never guess…
But LeadPages uses the same exact editor as with all of their other features.
Note: This is a good thing (less to learn).
Let’s take one more look at the inside of a LeadPages editor below:
I mean, there’s not much more to talk about as it’s been discussed previously.
This is another one of those features that just might be hit or miss for you:
- You’ll either use it.
- Or you won’t.
But at the end of the day, like many of their features, it’s nice to have if needed.
Now onto the million-dollar question.
What’s The LeadPages Investment?
You’ll be happy to know that LeadPages has some of the best landing page prices around.
First and foremost you have their Website plan which is only $19 per month.
I don’t consider this a “real” plan considering the fact that it is so limited.
Here are their three main pricing plans:
- The Standard plan is $37 per month.
- The Pro plan comes out to $79 per month.
- Lastly is the Advanced plan is $321 per month.
Keep in mind that you can also save money if you choose to pay annually.
I did a complete post about that as well as the perks that come with each plan.
You can checkout that related post down below.
Related Post: Complete LeadPages Pricing.
And don’t forget that the main three plains also come along with:
- Unlimited landing pages, leads, traffic, pop-ups, and alert bars.
That’s a VERY big perk of this software.
So now that you have a pretty good idea of what this landing page tool is all about?
Let’s move onto the grand conclusion.
LeadPages Review Conclusion: Is LeadPages Worth It?
So I must say that I might have been a little harsh in the past about LeadPages.
Doing this review has certainly cleaned the slate when it comes to what they have to offer.
Let’s take a look at the pros and cons before I answer the question:
Is LeadPages worth it?
Here we go.
- One of the best-priced landing page builders.
- A variety of high-converting templates to pick from.
- Plenty of other helpful features to help boost conversions.
- Setting up and navigating around the landing page editor is a breeze.
- Unlimited landing pages, pop-ups, alert bars, traffic, and leads is a HUGE perk.
Now on the other hand, we have…
- The drag and drop builder could be a little less clunky.
- A B split testing could have been a little easier to figure out.
- Some of the extra features you may never use (but that’s not a bid deal).
So with all of that being said, is LeadPages still worth it?
I would have to say that it is.
LeadPages is competitively priced and comes along with some fabulous and beneficial perks.
If you’re looking for software that mostly focuses on creating landing pages?
You just can’t go wrong (especially for the price).
If you need help with getting signed up then be sure to view the blog post below.
And that should do it.
I want to say thank you for stopping by and reading this in-depth LeadPages review.
Happy landing page building!