What Are The Benefits Of Webinars? Here’s Why You Should Try Them

So what are the benefits of webinars anyway?

After all, many of the most popular marketers are using webinars for their online business.

In this article, I’m going to talk about some of the biggest benefits of using webinars.

You’re definitely going to like what webinars have to offer, so keep on reading.

Webinar Benefits: Here’s Why You Should Be Using Them

webinar benefits

Webinars can be one of the quickest ways to grow your online business.

That’s a big reason why you see so many people using them in the first place.

However, there are quite a few big benefits that you might not even be familiar with.

Let’s talk about them now (starting with some of the biggest benefits first).

You Can Sell High-Ticket Offers With Webinars

This is going to be one of the juiciest and biggest benefits of using webinars.

After all, who doesn’t want to start selling higher-priced offers?

There are also a few big misconceptions when it comes to selling higher-priced offers.

Many marketers will also think:

  • It’s so much harder to make a sale at a higher price.
  • People would never pay that much for what they have to offer.

As long as you provide enough value in your product, then you certainly can.

Aside from that, selling higher-priced offers on a webinar isn’t too much different.

If you need help selling on webinars?

I would highly recommend the resource that I added down below to help with that:

It’s very cheap, and also one of the best templates for selling with webinars today.

You Can Generate High Quality Leads With Webinars

People often forget about the power of generating leads for your online business.

Plus, leads for webinars are worth a lot more than any other generic type of lead.

This is for a few simple reasons:

  • They are really interested in a specific topic.
  • They are intending to sit through a longer video presentation.
  • And don’t forget about many of these leads purchasing a higher-priced offer.

Webinars are also a great way to deviate from traditional lead generation methods.

In the past, maybe you’ve used:

  • eBooks.
  • A free course.
  • Video training.
  • Or even a cheat sheet.

You can still use all of those, but feel free to add a webinar to the mix.

It’s a great way to generate more leads as well as make those higher ticket sales.

So far we’ve had two powerful benefits of using webinars, and it keeps getting better.

You Can Automate Your Webinars

webinar automation

Automation is almost every online marketer’s best friend.

After all, it allows you to:

  • Free up more of your time (which means more freedom).
  • This also means more time to focus on all of your IPAs.

Helpful Note: IPA stands for income-producing activities.

So how exactly can webinars be automated in the first place?

Simply by adding a pre-recorded webinar video to an automated webinar tool.

There are plenty of software tools that you can use for this as well.

I’ll add two links down below for more information about a very popular solution.

And while I’m at it, I also did a post showing you how to get an EverWebinar trial here.

This means that you can test it out instead of just purchasing it from the very start.

So anyway, webinars can help you generate more leads and sales.

You can also automate the process to free up more time in your online business.

And if you don’t want to automate, you can also leverage live webinars too.

Further Reading: What are live webinars exactly?

Here is another very big benefit when it comes to webinars.

You Can Establish Authority And Trush With Webinars

Have you ever seen someone give a presentation from a stage?

If so, then you might have had these thoughts upon listening to that person speak:

  • They are a wealth of information.
  • I’d love to be able to pick this person’s brain.
  • This person sure knows what they are talking about.

In other words, you see them as an authoritative leader or an expert in their field.

Webinars work the same way.

Even though it’s not in person (as in face-to-face), it’s still a presentation.

So what better way to build up your authority than by creating and running webinars?

Let’s now take a look at two more big benefits when it comes to creating webinars.

These are benefits that a lot of people miss out on (or don’t even realize that they exist).

Webinars Can Help You Reach An Audience All Over The World

When it comes to promoting your webinar, it could be through the use of:

  • Paid advertising.
  • Content marketing.
  • Or even any type of free marketing.

The beauty is that you can reach and present to an audience wherever you like.

Take running an automated webinar for example.

If you’re in the United States, it would be much harder to align with their time schedule.

With an automated webinar, visitors can signup for the presentation whenever they want.

This allows you to reach an audience that would have been harder to reach otherwise.

Talk about a hidden benefit.

Webinars Can Come With A Very Big ROI

Please note that in the headline above, I stated that they ‘can’ from with a very big ROI.

I phrased it that way because it’s not a guarantee of any type.

Either way, here is what you’re most likely going to be working with:

  • Webinar pricing on average is around $500 per year.
  • Even $500 is a low price when it comes to selling a product on webinars.

So when you think about it, it takes about 1 sale to cover the cost of software for a year.

Aside from that, you can be looking at a very nice return on your investment.

I’ll add a few related posts that talk about the overall cost of webinar software too.

So those are just a few of the benefits when it comes to using webinars for your business.

Let’s wrap up this article and move onto the closing words now.

Do The Benefits Of Webinars Make Them Worth Using?

what are the benefits of webinars

The benefits of webinars definitely make them worth using, especially if you’re looking to build and grow your online business through getting more leads and making high ticket sales.

Just keep in mind, webinars work best if you have some type of:

  • Offer.
  • Product.
  • Or service to sell.

Heck, you can even use automated webinar funnels to promote affiliate offers too.

That choice will ultimately be up to you though.

Either way, I want to thank you for taking the time to learn more about webinars.

I certainly hope that this helped you out in terms of the benefits that they can provide.

Feel free to leave a comment down below if you have any more webinar-related questions.

James Canzanella
 

A former personal trainer who went from unemployment to online business success. He's been marketing since 2012 and (still) enjoys lifting weights, listening to rock music, and relentlessly quoting movie lines.

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