What Is A Live Webinar? Details And Questions Answered

So what is a live webinar anyway?

If you’ve been online for any amount of time, then you’ve probably heard about webinars.

In this quick article, I’m going to be giving you the important details about live webinars.

More importantly, some of the benefits that they have and how they can help you out.

Important Details About Live Webinars And How They Work

what is a live webinar

So what is a live webinar anyway? It’s an online presentation given to an audience that talks about a specific topic that can also pitch an offer at the end.

Live webinars are very important when it comes to a few key topics.

A few of those key topics include:

  • Internet marketing.
  • Sell products, offers, or services.
  • Building and growing an online business.

So do any of those three bullet points above have any significance for you?

Then webinars are going to fit like a glove when it comes to how much they can help you.

I’m getting ahead of myself though.

Let’s talk about the process when it comes to using live webinars and what the visitors see.

How Does A Live Webinar Work?

live webinar templates

So there a few steps when it comes to making a live webinar work overall.

Allow me to quickly outline them in the following bullet points down below:

  • Visitors come to your webinar registration page (and hopefully sign up).
  • They then get taken to a thank you page with details and receive an email.
  • Your subscribers then get emails before and when the live webinar is ready to begin.
  • They then sit through the webinar, and towards the end, they can make a purchase.

Keep in mind that there are also going to be much smaller details in between those steps.

However, they are plenty of software tools that can help out with the process.

I’ll talk about that very shortly, too.

In the meantime, let’s dive into one of the best parts of this article about live webinars.

What Are The Biggest Benefits Of A Live Webinar?

So if you’ve never done webinars before, there will be a few things you need to learn.

With that being said, people will often ask the question:

What’s the point of hosting a live webinar anyway?

There’s actually a lot of great benefits when it comes to webinar overall.

Here a couple of the biggest benefits that you’re certainly going to love.

Live Webinars Are Fantastic For Selling High Ticket Offers

Product creators (and future product creators) need to listen up on this one.

If you’ve ever sold (or plan on selling) courses for the prices down below:

  • $7
  • $47
  • $97

Or anything else around those price ranges?

Just know that you can sell for much higher prices (as long as the value is there).

Live webinars are one of the best vehicles for selling at higher prices.

This is because they convert at a much higher rate because of a few key reasons:

  • You’ve given your audience value upfront with helpful information.
  • The audience is already interested in the topic of what you’re selling.
  • You can also answer questions and smash any objections that they might have.

You can’t exactly do that when it comes to a sales letter.

And if you used a sales letter to sell a $1,997 product, it better be longer than a mile.

So that’s one of the biggest benefits when it comes to using live webinars.

Here’s one more big benefit when it comes to running live webinars (which is very similar).

Live Webinars Are Fantastic For Building And Growing Your Online Business

You might have look back up and read that mini-headline again.

It’s a powerful one.

In fact, there’s plenty of online business that only use webinars for their business.

If you think about it, they allow you to grow significantly when it comes to:

  • Generating leads.
  • Making sales at the end of the webinar.
  • And don’t forget about building an email list in the process.

Just keep in mind that a webinar registration typically tends to cost a little more per lead.

This is for the fact that you can also make much more for each of those leads that you get.

There are plenty more benefits when it comes to webinars too.

Feel free to check out the article down below to learn more about them.

Related Reading: What are the biggest benefits of webinars?

Let’s continue on now.

How Can You Create A Live Webinar?

This is also another big question when it comes to leveraging live webinars.

The good news is that you won’t need to hire anyone or be a techy person.

There are quite a few software tools that focus on helping you with live webinars.

Down below are two examples along with the review for them as well:

  1. Demio and their review.
  2. WebinarJam and their review.

That’s the great thing about software.

Despite the fact that you have to pay for it, the entire process becomes much easier.

How Much Does It Cost For Live Webinar Software?

Here’s a follow-up when it comes to the previous popular question asked before.

The good news is that it’s not all that difficult to get an ROI from webinar software.

This is for the fact that you’ll most likely be selling higher-priced products.

Here are two examples of prices for two popular live webinar solutions:

You can click on each of the links above to learn more about their costs overall.

Anyway, that’s a good amount of information about live webinars and how they work.

Let’s move to the end of this post and wrap everything up.

What Is A Live Webinar? Closing Words

what is a live webinar

So what is a live webinar anyway? It’s an online presentation given to an audience that talks about a specific topic that can also pitch an offer at the end.

Live webinars are one of the best ways for growing your online business.

If you currently sell any type of product online or you plan to soon?

Then definitely consider the fact of utilizing some type of webinar software.

And once you get a high-converting live webinar?

You can always turn it into an evergreen and automated webinar which everyone loves.

I’ll leave you with a related article when it comes to the differences between those webinars.

Related: Comparing automated and live webinars.

Thanks again for stopping by and I hope that this article helped you out.

James Canzanella

A former personal trainer who went from unemployment to online business success. He's been marketing since 2012 and (still) enjoys lifting weights, listening to rock music, and relentlessly quoting movie lines.

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